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MERA Announces Workshop Topics for MERA KnowledgeFest 2008, Seeks Presenters

Indianapolis, IN: Last month, the Mobile Enhancement Retailers Association® (MERA) began seeking presenters for MERA KnowledgeFest 2008 workshops. MERA is now announcing a long list of topics for workshops the association hopes to present.

MERA is asking that all mobile enhancement industry professionals – or others with pertinent experience – consider their areas of expertise and offer to share their knowledge.

What follows is a list of ideal topics for which MERA is seeking presenters. Those individuals or teams interested in presenting at MERA KnowledgeFest 2008 should contact Kelly Scholtes, MERA’s education manager, at
1-800-949-6372 or kscholtes@merausa.org, by no later than 5 p.m. EDT on Tuesday, July 31, 2007.

Business Owner Workshops
• Implementing Change
• In-Store Training and Meetings
• Shopping for Savings: Controlling expenses such as utilities, supplies and bank charges
• How to Get Rid of Dead Product in Your Store
• Introducing a New Product Line
• Expanding into Home Audio/Video
• Diversify & Specialize
• Marine Audio
• Portable Audio
• Increasing New Customers
• Maintaining a Work-Life Balance and Dealing with Stress
• Business Forms: Applications, Reviews, etc…
• Saving for Retirement
• Inventory Management
• Cash Flow

Sales & Marketing Workshops
• Combating Internet Sales and/or Combating Competition
• Marketing to the Generations
• Increasing In-Store Traffic
• Sales Forecasting
• Opening & Closing Techniques
• Advertising: The good, the bad, and the ugly
• Working with a Limited Budget

Installation Workshops
• Increasing Profitability of Custom Integration
• Foundation of Installation
• OEM Integration of Audio, Video, Remote Start and Security

Manufacturers Representatives Workshops
• Gaining New Accounts
• Rep Essentials: Time management, relationships, integration issues, etc…
• Relationships with Manufacturers

MERA KnowledgeFest 2008 will be held at the Kentucky International Convention Center, in downtown Louisville, Ky., March 15-18, 2008. Registration for the event will open in late 2007. Companies interested in exhibiting should contact MERA’s director of events and operations, Amy Thornburg, at 1-800-949-6372 or athornburg@merausa.org.

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